top of page
A young male university student in a casual jumper working at dual monitors in a digital media studio, one displaying a mobile app user flow prototype in Figma and the other showing a motion graphics title sequence in After Effects, with a DSLR camera on the desk, storyboard sketches pinned to a corkboard and other students at creative workstations with headphones, representing the creative and technical production focus of Digital Media degrees

DEGREE GUIDE

Digital Media

What do Digital Media degrees involve?

A Digital Media degree focuses on the study and practice of creating, analysing, and managing digital content. They can cover a wide spectrum of topics from digital production and storytelling to web design, interactive media, and social communications. You will learn both the creative and technical sides of digital media, exploring software tools, content creation techniques, and strategies for engaging audiences. These courses also examine the societal, cultural, and ethical impacts of digital communications, preparing graduates to work creatively and responsibly in a rapidly evolving media landscape.

     Example
Modules

  • Foundations in Digital Media: Explore the core principles of digital creation, learning how to combine visuals, audio and text using industry software and design basics.


  • Interactive Design and UX: Discover how to design intuitive digital experiences by prototyping interfaces, testing usability, and focusing on the needs of real users.


  • Web Design and Development: Learn the basics of HTML, CSS and responsive design to build attractive and accessible websites for different platforms.

Common Degree Names

💼 Placement years are widely available, often in digital marketing, creative industries, or tech companies.
🌍 Study abroad is offered at some universities.



BA (Hons) Digital Media
BSc (Hons) Digital Media
BA (Hons) Digital Media and Marketing
BA (Hons) Digital Media and Communications
BSc (Hons) Digital Media Technology



BA courses tend to focus on design and content, while BSc courses include more technical or computing-based modules.

A laptop showing HTML and CSS code in VS Code alongside a responsive web design portfolio preview, a tablet displaying UX wireframes with user flow annotations, a DSLR camera with shotgun microphone, a motion graphics textbook open to keyframe animation and easing curves, colour reference cards and studio headphones in a modern media studio, illustrating the multi-platform creative and technical skills developed in Digital Media degrees

Level 3 (A-level / IB Diploma (HL) / Scottish Highers)


Digital Media combines creative skills with technical knowledge – from video production to web design to social media. There are no required subjects; universities welcome students from both creative and technical backgrounds.


Subjects that can strengthen your application:


  • Media Studies or Film Studies – useful for understanding content and audiences

  • Art, Graphics, or Design & Technology – good for creative design elements

  • Computer Science or IT – valuable for technical or interactive courses

  • English – helpful for communication and analysis


✨ A combination of creative and analytical subjects works well. You don't need to have studied Media before.


Universities may also accept:


  • BTEC Extended Diplomas in Creative Media Production, IT (being phased out), or Digital Media (being phased out).

  • BTEC National Extended Certificates or National Diplomas alongside relevant A-Levels

  • T-levels in Media, Broadcast and Production

  • IB Career-related Programme (IBCP) with at least two IB Higher Level subjects (ideally three - see relevant subjects above) alongside your Career-Related Study; a creative arts pathway would be directly relevant


Some courses focus more on creative practice, while others include coding, marketing, or data analytics; check each university’s course description to make sure your subjects fit.

Level 2 Qualifications (GCSE / MYP / National 5)


Most courses require:


  • GCSE English Language and Maths at grade 4/C or above, or equivalent such as National 5s or MYP


📘 Strong English skills are essential. 


If you’ve studied Media Studies, IT, Graphics, or Art at this level, that’s a bonus—but it’s not required.

Is this degree right for you?

Members can explore whether this degree fits who they are:

  • Skills you'd develop and whether they match your strengths

  • How this aligns with your interests, motivators and values

  • Career paths and where graduates end up

Full access to all self-discovery tools and guides. Cancel anytime.

Skills you would develop in X degree
Adaptability & Resilience.png
Skill Name

Context sentence

Adaptability & Resilience.png
Heading 6

I'm a paragraph. Click here to add your own text and edit me. It's easy.

Adaptability & Resilience.png
Heading 6

I'm a paragraph. Click here to add your own text and edit me. It's easy.

custom skills note goes here

Is this a good fit for you?

Use the tabs to explore the kind of person that this would be a good fit for. Do you share the Interests, Motivations, Values, Work identity and skills that people who thrive in this course tend to have?

​

Not sure what these things are?  Explore your Identity Tree with us first.

Interests that connect well with a Digital Media degree

Students who enjoy this degree often share these interests. You don't need to feel strongly about all of them, and interests develop over time. If one or two catch your curiosity, or sound like something you'd like to know more about, that's a good sign.

Games, Apps & Interactive Design: Digital Media is rooted in interactive design. You'll study UX and interface design, build websites, prototype digital products and experiment with creative coding, learning how to design experiences that work for the people using them across apps, sites and immersive media.


Film, Photography & Screen Media: Video and motion content sit at the centre of Digital Media. You'll plan, shoot and edit video, work with motion graphics and animation, and combine screen craft with digital tools, building the visual storytelling skills that shape contemporary digital content.


Brands, Media & Influence: Digital marketing and social media are core to Digital Media. You'll study how brands engage audiences online, how content travels across platforms and how to create work that connects with the people you're trying to reach, blending creative content with audience strategy.

Careers a Digital Media degree could lead you to

​

bottom of page